In the music world, headphones of the highest quality are always in demand. Because of this, customers often turn to Beats or Bose sound quality products. Often to not, with either product, you get what you pay for, however, it is typically the name some users prefer.
Over the past few years Beats has gotten a lot a lot of publicity over Bose due to major NFL players wearing their preferred headphones while on air. Seeing that the NFL is endorsed by Sony, these have resulted in major fines to the players. Luckily for Beats, offering to pay the fines incurred by some of the most well known athletes on the planet has produced the best publicity possible.
Beats has since been on top of the market shares in popularity with just their Youtube views and subscribers, absolutely demolishing that of Bose in the rankings. Product Recognition has sky rocketed just the past year because of this.
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